Our DNA


 

AROUND stands for social and environmental responsibility.

Created with the principle that what goes around comes around. Our mission is to provide a functional premium quality product, while also creating a positive impact in the world.  We break the Fast Fashion cycle to focus on ethical ways of doing fashion from start to finish, always considering the environment, the people who play a role in the manufacturing process and our customers.
around, t-shirt, sustainable, social, business, travel, organic cotton, fair trade

 

Why t-shirts?

T-shirts are the 2nd most used item of clothing after underwear, almost everyone on the planet owns at least one, and over 2 billions of t-shirts are sold worldwide every year.
According to a UK study, producing only 1 regular cotton t-shirt requires:
• Over 700 gallons of water
• 0.01 pounds of pesticides
• 0.2 pounds of fertilizers • 1.2 pounds of fossil fuels
• 6 pounds of CO2 • 0.11 pounds of other gases
The impact to the planet, people and wildlife is incredible. Take a look at our process and learn how we utilize our t-shirts as a vehicle for change.
around, t-shirt, sustainable, social, business, travel, organic cotton, fair trade

How Your T-Shirt Can Make a Difference | National Geographic

 

Meet the Artist

 Jenn Vélez

Born and raised in Puerto Rico, Jenn has been involved in the Fashion Industry for over a decade.  Jenn spent her college years in universities from San Juan, Puerto Rico to San Bernardino, California, and Salamanca, Spain, earning a degree in Business Administration and Marketing, in addition to Event Coordination, Fashion Design and Pattern Making certification studies.  

Her interest in business and fashion sent her to Barcelona, where she graduated with a Master’s degree in Fashion Management.  Less than a year after completing her MBA, Jenn took a leap of faith and moved to NYC, looking for new opportunities; determined to continue her career in the Fashion Industry.  

After 5 years working in the apparel industry in NYC, an eye-opening documentary and extensive hours of research about the Fast Fashion Industry changed the course of her career and thinking.   After a few months of brainstorming ideas, she decided to use her knowledge and experience as a vehicle for change to make a difference in the world.  Aligning her passions for travel, fashion, and design; Around Eco was born. 

Founded in 2017, Around Eco is a social enterprise supporting better working conditions for farmers, factory workers and women’s empowerment in India.  Around Eco’s travel-inspired t-shirts are not only Fair Trade Certified™,  but also eco-friendly, made out of organic cotton, recycled plastic bottles, and natural dyes.  Jenn is involved in the entire process of running the business, she even designs and handprint each one of the t-shirts herself in NYC!